AIOS-backed systems for real businesses

Diagnose the bottleneck.Then replace it with a system that works.

I help businesses untangle manual work, lost leads, and scattered operations. My role is to identify the real friction, design the fix, and use AI to accelerate the build without losing human judgment.

International project work across Italy, the USA, Europe, and Canada.
Eva Italian Academy website home page
On record48 bookings (37 completed, 11 upcoming) from 7 real students in the first ~4 months — Eva Italian Academy.
Evidence-first portfolio20+ project archiveLead systemsEcommerceService businessesKnowledge hubs
Client trust

Client logos, used as delivered.

15 client brands, used as delivered.

Work

Selected Work

This portfolio is derived from a living AIOS project archive. Each case stays traceable to the underlying knowledge and evidence, not just polished marketing copy.

Education and personal brand
01

Eva Italian Academy: A direct-booking system that processed 48 bookings in its first ~4 months

48 bookings (37 completed, 11 upcoming) from 7 real students in the first ~4 months — and the $25 → $28 price rise held after launch.

Eva Novelli

Read the story
Booking and operations
02

Horse Adventures Serbia: 149 reservation emails delivered, zero failed — the bookings that were being lost now arrive

149 reservation emails delivered, 0 failed, across 29 straight weeks — and ~31 reservation requests since launch.

Brand · privacy & trust
03

ReTribe: Delivered in days — the client says she knows whom to call next time

A fully responsive website delivered in days — "perfectly functioning on any device," with a user-friendly back-end (Natasha, on record).

Service business
04

Daily Living House: A redesign that reconnects end users to the services

In the client’s own words: the redesign made end users feel more connected to the services.

Philip Reason

Read the story
Marketplace / ecommerce
05

Lettuce Sell Your Stuff: A brand and website for a resale business — launched and supported around the clock

A complete website launched — with the client’s round-the-clock responsiveness on record.

Lettuce Sell Your Stuff home page, full-page capture
Home page
Lettuce Sell Your Stuff website detail
Shop view
Real-estate marketing
06

MarPro Group: A Marbella real-estate site that “far exceeded” expectations

A Marbella real-estate site — “the result far exceeded my expectations” (client, on record).

MarPro Group website before the redesign
Before
MarPro Group home page, full-page capture
After

Three more from the archive

Screenshots are on record for these three builds; the outcome notes are not written up to the same standard as the six above.

Testimonials

Client voices, on the record

Each quote ships only when permission is on file and the wording is verified against a canonical testimonial record — nothing is written from memory or inference.

Philip Reason Philip Reason Daily Living House

Thank you for redesigning it in a way that makes our end users feel more connected to the services…

Read the transcript The Daily Living House project
Brady Barr Brady Barr Lettuce Sell Your Stuff

I can't say enough great things about Khaled

Read the transcript The Lettuce Sell Your Stuff project
Meir Sarig Meir Sarig Prime Prospects

I've had the pleasure of working with Khaled on several custom development projects for PrimeProspects.eu, and I'm consistently impressed with his professionalism and technical skills. He's a proactive problem-solver who goes above and beyond to deliver high-quality work. I highly recommend Khaled for his expertise, dedication, and commitment to client satisfaction.

The Prime Prospects project
Eva Novelli Eva Italian Academy

very professional ... I'm really happy with the website

The Eva Italian Academy project
Meir Sarig Meir Sarig News Boost

Khaled is a highly skilled and dedicated developer who consistently delivers exceptional results. He was instrumental in the development of NewsBoost.eu, providing valuable insights and solutions throughout the process. His expertise in WordPress and his ability to understand complex requirements were invaluable. I highly recommend Khaled for any web development project.

The News Boost project
Lika MarPro Group

I'm incredibly impressed with the work Khaled Hanafy did on my real estate website for Marbella, Spain. From start to finish, he was professional, responsive, and full of creative ideas. He not only brought my vision to life but also added extra features and enhancements I hadn’t even considered — making the site more user-friendly, modern, and tailored for the local market. The result far exceeded my expectations. I highly recommend Khaled to anyone looking for top-quality web design and someone who truly goes the extra mile.

The MarPro Group project
Natasha ReTribe

Having dealt with other developers before, finding Khaled became a game changer for us. He was pro-active, creative and efficient. Not only did he make a website that was perfectly functioning on any device in a matter of days, he started by talking to us about our business model and target audience and then came up with his ideas and pieces of advice based on years of marketing experience – and we gladly took them all because he was right. Khaled doesn't just take a job, you can tell he cares. He did his best to organise the back-end as user-friendly and logical as possible, and he is still available should we have any questions or for small changes we can't make ourselves. Highly recommend to everyone! And should we need to make another website further down the road, we know whom to call. Thank you, Khaled!

The ReTribe project
What I solve

The work that removes friction.

Most businesses do not need more design. They need clearer operations: a reliable path from lead to action, from inquiry to follow-up, and from scattered information to real decisions.

01

Lead-flow design

Turn cold inquiries into a structured process that qualifies, routes, and follows up without constant manual effort.

02

Operational workflows

Replace repetitive back-and-forth with a simple system for intake, handoff, approval, and delivery.

03

Offer clarity

Make pricing, scope, and next steps easier to understand so the business sells with more confidence.

04

Knowledge architecture

Organize documents, process logic, and business context into a system people and AI can actually use.

The working model

You bring the friction. I make it legible.

I work at the intersection of business operations, design, and implementation. I ask what is actually breaking, design the smallest useful system that fixes it, and use AI to speed up execution while keeping the human review accountable.

International project work

Where ItalyUSAEuropeCanada
Khaled Hanafy

Khaled Hanafy

Independent engineer

Diagnoses broken business operations, then builds the replacement. Design is only in service of a system that actually runs.

20+Project archive
Start a conversation

What keeps getting stuck?

Bring the process that is wasting time, the lead flow that keeps leaking, or the knowledge no one can find. The first step is a focused diagnosis and a practical recommendation.